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Survival tactics for the thrill seeking entrepreneur


Happy summer to you! Along with school ending, and summer beginning, it's often wedding month. My parents were right there with a June wedding. A big shout out to Mom and Dad for celebrating their 59th wedding anniversary last week. WOW! Aside from their perfect, exceptional, worry-free children, it has gotten me to think about the mindset and commitment to get to 59 years - the long game. What do I mean? We are so inundated by immediate success and gratification that thinking about the long game - the risks, failures, hard work, discipline, investment, and systems we put in place, not for the immediate rewards but the return in 5, 10, and 25 years down the road - isn't always our first choice. We are nearly halfway through the year. What is the biggest struggle in your business right now? What are you working on for your business's long-game strategy? I am the ADD, thrill-seeking entrepreneur, Enneagram 8, ISTP personality type that always gravitates to the thrill of creating something new, always prefers coloring outside the lines and uses rules and systems more like guidelines. That makes it incredibly challenging to follow and build a long-game strategy. Do you…the entrepreneur, visionary, creator, and risk taker struggle with the same challenge? So you say, "Janna…what do you do?" Great question. What would you say if I told you I finally found a solution to a long-game strategy for my business all wrapped up in Small Business Flight School. A solution that even I can follow and stick to. Would you join me? Would you hit JOIN and invest in yourself? As a Certified StoryBrand Guide, I got a sneak peek into Donald Millers' new book and course, "Small Business Flight Course". It is AMAZING. The big takeaway I learned this week - a brilliant way to reshape your mission statement. I've got three questions for you. Is your current mission statement: · Easy to remember? · Can everyone in your company quote it? · Does it move your team toward your vision and financial goals? BOOM. If you are like me, the answer is NO! What if you could create a statement that included economic goals with a deadline and why it's important? That way, the entire company knows what they are working for with clear, specific date-driven goals everyone understands. Curious? You say, what's the magic formula? It goes something like, "We X by Y because of Z." Ummm...Janna, that doesn't tell me much. Yup. You are right! If I gave it all to you now...that wouldn't really go with that whole long-game theme, would it? So if you just can't wait and really, really want to know, you have three options. 1. The Patient move - Hit reply, and I will share it with you.

2. The NOW move - Hit JOIN and LET'S GO - invest in the Small Business Flight School, and we can create systems together.

3. The Take-A-Chance move - that I MAY share the magic formula next week. Life is all about choices, isn't it? Easy ones, hard ones that take lots of work, and those that take some risk, investment, and commitment. What's the hard your are working through in your business now? Hit reply and let me know.

P.S. What are you waiting for? Check out the Small Business Flight School. If you hit JOIN…, you get the bonus of having J. Duck help you through it. Remember, I always say - business owners shouldn't do business alone. So JOIN Small Business Flight School today.


Helping mission-driven businesses align their Brand & Business Strategy


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